The month is half over and I have one question for you! How are you using this fabulous event to grow your business?
Do your customers know that this is a special month?
- Write up a press release for your local paper!
- Host an Open House!
- Send out your email newsletter and make an announcement!
- Create a fun event on Facebook and invite everyone!
- Send postcards to your family and neighbors!
- Call and remind your past hostesses!
- Make a poster for your car window! Put it up inside the window while you’re parked doing errands!
- Make yourself a pin that says “I luv NHTM” with a teacup underneath! Wear it everywhere to start conversations!
What can you do TODAY, to let your customers know that you are celebrating?
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Get out and mingle with tea lovers in your area! It's fun and will help you build your business with lasting relationships.
You have a great business based on a theme! Tea Parties are much loved and sought after by women of all ages!
These ladies are what we call your target market or niche market. Where to find them? That’s the fun part! Yes, you heard me right, it’s fun to go out and find bookings to build your business!
I’ve heard this described as “Lifestyle Bookings”. Go out and about, live your life-do your errands and meet the people.
As you do this, listen. As you listen offer the pleasure of having a tea party!
Now, the post office clerk may not be the right person but you never know until you listen and then offer.
So many direct sellers get this mixed up. They ask and then listen and then wonder why they feel a bit pushy.
So listen first, engage in conversation and relationship building. Then offer your services!
Now, get out and meet the tea lovers in your area!
Where you ask? Do some poking around and a bit of research. Check your local papers and ask your friends. Thumb thru the tea time magazines.
Where are the women in your area meeting this month?
A few places to look are:
House and Garden Tours- women love to admire beauty! Often the refreshments served are tea themed!
Book Signing Events- women love to read, chat and be the first in line!
Church Sponsored Teas- Have you checked with your own church? You may want to get involved with this one!
Estate Sales- women love to poke and find a great deal – the larger the sale the more people you will meet
Library Events- many libraries offer events focused on local speakers or entertainment- tea time falls right in line with this as well. So, put on your prettiest tea party hat, place a few samples of tea in your purse and get out to meet the tea lovers in your area! Remember to have fun and always wear your smile! Don’t forget your calendar to schedule all those tea parties and write down all the phone numbers!
The photo is from http://www.shedstyle.com/2008/05/06/shed-shindigs-party-time-in-texas/. Take a moment to visit this blog and see why the ladies are having so much fun!
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balance your family and business
The fine art of balancing family and your business is put to the test during these lazy crazy days of summer! After all, the reason we joined the direct selling community is to be at home when the family needs us. But letting your business take the back burner during these weeks will often cause you to be scratching your head in the fall. The best way to keep the cash flowing this summer and build your business for the fall is to be consistent and spend time with it! I like to call it “Romancing my business”, after all it is a Tea Party business.
All it takes is focus. How much focus depends on you! One of my favorite trainers, Belinda Ellsworth, speaks on using the Power Hour to build your business. May I take this one step further?
Romance your tea party business this summer!
Make yourself a cup of tea and focus on your business each day for 15 focused minutes! You’d be amazed at what you can get done in such a short amount of time when you focus on the tasks at hand-consistently. I would also suggest starting each week with a some pretty sticky notes stuck into your planner. Jot down each task on a sticky and place in the appropriate day, this will get your subconcious active on the task and then when it’s time to sit and focus it will literally be a no- brainer to get it done. The mind is an amazing thing when you give it a job to do, and don’t leave things to just “happen”.
So, go ahead-Romance your business this summer! Spend time and grow it alongside your family!
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June is national iced tea month
Did you know that iced tea is the most consumed beverage in America next to water?! What are you doing to promote your business this summer? Do you offer Iced Tea Garden Parties? How about Iced Tea Bingo Parties? Remember, offering events this summer will increase attendance thus increasing your customer and hostess base. Your customers are busy with family over the next several weeks but they also need an excuse to relax and have some “Me Time”. Making your Tea Parties a themed event with fun and social interaction will be just the excuse they need to schedule a tea party with you!
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In this day of tweets, facebook events and mass emails a handwritten note is more important than ever!
Over the past 8 days, I have met wonderful women at tea parties and vendor events. It was a pleasure to chat, visit and build relationships. Now, the next step is to send a thank you card in the mail! Yes, it does take a few minutes and you’ll need to grab a few postage stamps. Treat yourself to a book of lovely floral stamps and make those envelopes inviting and special!
pop up tea card or invitation
A tea party hostess is someone that you want to build a lasting relationship with. Send her a thank you immediately following the party. She took time out of her busy schedule to share her home, family and friends with you, that deserves a little something; show your gratitude!
I also like to send a little card to each guest that attended the tea party. I call this the “it was a pleasure to meet you” card. This establishes a relationship built on authenticity, not commercial needs. As I make calls to service these guests they are more likely to answer because I took this step. They feel a connection with me, built on trust and service.
The new hostesses who booked tea parties with me will also receive a thank you! It’s so important to start the relationship and communication early! I will always remember a comment made by Jane Dueber, the founder of the DSWA. She said that the most frequent complaint of home party plan hostesses was that the consultant did not spend enough time communicating with them! They wanted to hear from the consultant more than once before the home party! Here we are thinking that we are pushy or intruding on the hostess, and they want to hear from us! So, take the time to show your appreciation to this new hostess-to-be, she may turn into your favorite TEAm member!
When was the last time you recieved a lovely card with just a hint of fragrance? Maybe even a little something in it like a teabag or confetti? I’m doing my best to keep the art or the gift of a letter from fading! And my business grows each day because I make this special effort.
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When you think of June do bridal magazines come to mind?
It’s time to invest in a few or even better, visit the Library! As you look thru the lovley ads and articles, think about how you can tap into this market for your tea pary business.
* What are the color trends right now and coming up for the fall?
* Are there any local bridal fairs coming up that you can visit? Before you consider becoming a
vendor, check out the attendence and the other vendors!
* Are there any bridal tea party ideas, table settings etc.?
* Which favor ideas can you use for your business? (Like this cupcake in a teacup!)
Brides also need a way to pay for the upcoming expenses! And if they love tea and adore all that goes with it, they may want to join your company to get free and discounted products. The best way to find out is to listen, ask more questions and listen again! Earn the bride’s trust and then make that “opportunity” suggestion.
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As you know, June is National Iced Tea Month! Making the most of this occasion is just common sense and good business sense!
Did you also realize that June is known for; Weddings, Roses, Graduations, Fathers, and Teachers?
Let’s talk about Iced tea month and Roses. What does that picture look like to you?
I see ladies in the garden having iced tea and laughing as you teach them the health benefits of making their own iced tea from loose leaf tea-without the artificial ingredients and sweeteners.
Offering them great tips and saving them money.
Use your company specials and send out emails and fliers painting a picture for your soon to be hostesses. Help them see what a wonderful afternoon this would be with their friends and why they shouldn’t wait! Follow up with a phone call- just a friendly conversation between tea lovers.
What do you think of when we talk about iced tea and roses? How will you turn this into a tea party to grow your business?
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